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New directions in logistics research - Research Article
The article entitled: "New directions in logistics research" is in the Research Articles section of Operations Management Papers area...
ARTICLE DESCRIPTION: Suggests that value creation is the new place to start as from the customer's perspective, this is the only reason for the firm to exist. The authors go on to suggest new issues for future research.
MORE INFO: New directions in logistics research Suggests that value creation is the new place to start as from the customer's perspective, this is the only reason for the firm to exist. The authors go on to suggest new issues for future research.
PUBLISHER: Institute of Operations Management
Vol 23 - No 2 - March 1998
The article can be downloaded in full from the publisher's site i.e. the Institute of Operations Management.
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